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| Comparison Criteria | What to Check |
|---|---|
| Financial Objectives
|
Match the ULIP’s long-term potential with your goals (retirement, child’s future). |
| Risk Appetite
|
Choose equity (high risk), debt (low risk), or balanced funds accordingly |
| Fund Options
|
Look for a range of funds (equity, debt, hybrid) for portfolio diversification. |
| Charges & Fees
|
Compare fund management, premium allocation, and administration charges. |
| Lock-in Period
|
Ensure you’re comfortable with the 5-year lock-in and your liquidity needs. |
| Fund Performance
|
Review past performance of available funds to assess consistency in returns. |
| Tax Benefits
|
Verify Section 80C and 10(10D)* benefits for tax savings. |
| Policy Transparency
|
Read policy documents to understand terms, benefits, and exclusions. |
Go to the ULIP plans section on the ABCD website or open the ABCD app on your phone.
Browse different plans and compare them based on fund options, charges, features, and return potential.
Estimate your future returns by entering your premium amount, policy term, and investment strategy into the ULIP calculator.
Enter basic personal information, select sum assured and tenure, then upload KYC documents for verification.
Complete the online payment securely. Your ULIP policy will be issued instantly with 24x7 access to fund performance, switches, and policy details through the ABCD app.
Pick a plan that fits your needs
Share the required personal details
Select sum assured, riders, payment cycle, etc.
Go through the coverage and exclusions
Complete payment and submit documents
Secure yourself and your loved ones financially with life insurance. Buy online through the ABCD app and get instant coverage.
Scan the QR code to download our Mobile App
ULIPs are not a one-size-fits-all product. They’re designed for individuals with specific financial goals, investment discipline, and a long-term mindset. Their flexibility in fund choices and premium redirection further enhances suitability across different life stages and income groups. Here's who can benefit the most from investing in ULIPs:
ULIPs are ideal for salaried individuals who seek tax benefits and want to build a retirement or emergency corpus.
HNIs can use ULIPs for diversified, tax-efficient wealth building over time, especially due to fund switching and market-linked returns.
Parents can plan long-term educational goals or a financial cushion for their children through disciplined ULIP investments.
Those new to financial products can benefit from the dual advantage of insurance and investment with controlled risk.
Before choosing a ULIP insurance plan, it’s essential to do a thorough evaluation of your financial goals, risk profile, and investment horizon. Here's a detailed breakdown of the main factors you should consider before investing in a ULIP:
ULIPs are best suited for long-term financial goals spanning 10–15 years to truly benefit from compounding and market growth.
Your comfort with equity or debt investments will determine the right fund mix—choose based on your ability to handle volatility.
Align your ULIP investment with specific goals like retirement planning, buying a house, or funding your child’s higher education.
Evaluate premium allocation charges, fund management fees, mortality charges, and administrative fees that impact net returns.
Check the past performance of available funds and assess if the ULIP allows sufficient flexibility to switch or redirect investments.
Get tax deductions up to ₹1.5 lakh under Section 80C and tax-free maturity under Section 10(10D), subject to prevailing conditions.
Invest in equity, debt, or hybrid funds to grow your money over time based on your risk profile and market trends.
ULIPs offer life insurance coverage to ensure your family's financial safety in your absence.
You can choose your premium amount, fund allocation, and switch between funds based on your goals.
Partial withdrawals are allowed after the 5-year lock-in, offering flexibility for urgent financial needs.
Yes, ULIP investments carry certain risks as they are market-linked instruments. Your investment returns in ULIPs will largely depend on the performance of the funds chosen, be it equity, debt, or balanced options. Here are some of the key risks involved—and how you can mitigate them:
Fund value may fluctuate with market movements, especially if you invest in high-risk equity funds.
Unlike PPFs or FDs, ULIPs don’t guarantee returns. Growth depends entirely on how well the underlying assets perform.
A mandatory 5-year lock-in means no partial withdrawals or fund access in the short term.
Invest in balanced or debt funds for stability, review fund performance regularly, and avoid exiting early for better outcomes.
One of the key attractions of ULIP plans is their tax efficiency. ULIPs offer tax benefits both at the time of investment and at maturity—making them one of the few financial instruments that provide an Exempt-Exempt-Exempt (EEE) benefit. Here’s how you benefit:
You can claim a deduction of up to ₹1.5 lakh on your annual premium paid towards the ULIP plan.
Subject to conditions, the final payout you receive on maturity is completely tax-exempt.
By investing consistently over the long term, you not only save taxes annually but also grow your wealth without future tax liabilities.
Investing ₹1 lakh annually for 10 years can reduce your taxable income each year and the maturity corpus will be tax-free if conditions are met.
Flexibility is one of the biggest strengths of a ULIP policy. It allows policyholders to actively manage their investment based on evolving financial goals, market movements, or life events. Let’s look at how ULIPs offer flexibility:
You can switch between equity, debt, or hybrid funds based on market conditions or your financial goals—often without additional charges.
You can redirect future premium payments into different funds without changing your existing investment or policy structure.
After the 5-year lock-in period, you can withdraw money for emergencies or important life events without disrupting your entire plan.
ULIPs are versatile products with multiple variations that can suit different investors. Broadly, they can be categorised based on the type of death benefit and the type of investment fund. Here are the major ULIP categories:
Pay either the fund value or sum assured, whichever is higher to the nominee in case of policyholder’s death.
Pay both the fund value and sum assured to the nominee, making it more beneficial in terms of death benefits.
Suitable for aggressive investors seeking high returns.
It invests in low-risk, easily redeemable assets.
Ideal for conservative investors focused on capital preservation.
Offer a mix of equity and debt for moderate risk and stable growth.
A ULIP calculator is a useful tool that helps you estimate your potential returns before investing in a ULIP plan. Here's how you can use it effectively:
Start by entering the ULIP premium amount you plan to invest annually. This premium will be split between investment and life cover.
Select an estimated rate of return based on your preferred fund type—equity, debt, or balanced. Equity funds may offer higher returns but carry more risk, while debt funds are more stable.
Next, choose how long you wish to stay invested and the life insurance cover you want under the ULIP.
The calculator will display the projected maturity value of your ULIP and the internal rate of return (IRR).
You can now compare different ULIP plans to choose one that aligns with your financial goals and risk appetite.


Aditya Birla Capital offers IRDAI-approved ULIP plans. Features, returns, and tax benefits vary by policy. This content is educational, not financial advice. Read policy documents carefully. Tax benefits under Sections 80C and 10(10D) depend on prevailing laws; consult a tax advisor. ABCD is not liable for decisions based on this information. Visit https://www.adityabirlacapital.com/ for details.