APC_Branch Head_Guwahati

Job Purpose

The purpose of this job is ensure achievement of business targets and enhancement of profitability of the assigned area by providing effective leadership, planning resources, monitoring people performance & market changes & ensuring timely operations support to ensure smooth functioning.

It also includes distribution building, retail development and recruitment of BDM, Agency Partner and Advisors.

Job Context & Major Challenges

Job Context: The purpose of this job is ensure achievement of business targets and enhancement of profitability of the assigned area by providing effective leadership, planning resources, monitoring people performance & market changes & ensuring timely operations support to ensure smooth functioning.

It also includes distribution building, retail development and recruitment of BDM, Agency Partner and Advisors.





Job Challenges: • Building a robust variable distribution and high productivity network with high penetration leveraging on the Agency Partner model.

• Short gestation period to hire, develop and deliver the new business in the new vertical because of continuous business demands.

• Building involvement & engagement of the leader force that are not on the payrolls; is by itself a challenging & difficult prospect both from acquisition as well as activation perspective.

• Scarcity of skilled/right fit man power to fit the module of business.

• Managing expectations of high performers: high performers’ expectation rises every year and to satisfy it through innovative means is a big challenge.

• Managing Attrition at the frontline due to competition

Key Result Areas